A dream project BRANDING the future of Minnesota Women’s soccer
In 2021, I had the amazing opportunity to work with a group of fantastic founders, designers, and passionate soccer lovers to create the brand for Minnesota’s new USL W team, Minnesota Aurora. This included naming (which was voted on by the community) and creation of the brand’s crest, logos and overall identity.
The community has embraced this team and brand with such amazing enthusiasm — it’s really a testament to the outstanding crew who founded and continue to run the organization.
ROLE: Designer / Naming Committee
TEAM: Carla Zetina-Yglesias, Allie Reinke, Wes Burdine, & all of the Aurora Founders
KITS: Cassidy Sepnieski
PHOTOS: © MN Aurora FC